What’s awaiting you in the Digital Track

December 12, 2023 by STEP Conference

digital track step conference: adtech retail and content

Discover retail innovations at Step Conference 2024, alongside insights into Adtech and Content Marketing🥳 Anticipation is building as Step Conference 2024 approaches on February 21-22 at Dubai Internet City. We’re thrilled to share with you the latest developments in our Digital Track, promising a captivating experience filled with valuable insights.

🛍️ Retail Track

This focuses on improving the retail experience, increasing direct-to-consumer (DTC) reach, and cultivating unbreakable consumer loyalty. There will be lively talks on themes such as “Brands Embracing Locality: Unleashing the Power of Local SEO and Geo-Targeting”, “Strategic Budget Allocation and Optimization for Retail Brands”, and others.

🦾 Adtech and Programmatics

Explore the complexities of omnichannel strategy, brick-and-mortar breakthroughs, and the transformational impact of AI. Prepare to be enlightened by workshops like “The Evolution of Automation and AI in the Advertising Industry” and many others.

📖 Content Marketing

Discover the secrets of Content Marketing, focusing on impactful distribution and compelling storytelling. Take part in talks about “Work Smarter not Harder: Content Repurposing and Distribution”, “Content Creation: Exploring the Boundaries of AI Usage”, and other related topics.

Joining us on this insightful journey are esteemed speakers from industry-leading companies, including Amazon Ads, Landmark GroupTouchstormGarmin, and more. They’ve got some incredible insights to share! Secure your ticket now before prices increase for a front-row seat to the evolution of the digital landscape

Ready to elevate your brand? Submit your interest in sponsoring the digital track to explore exclusive opportunities and position your brand at the forefront of digital innovation!