RIP Crypto?


December 12, 2018 by STEP Conference

RIP Crypto?

The debate on crypto is ongoing and we’ll be tackling some of the views at STEP Money. Among our STEP Money line-up is Zac Cheah of Pundi X Labs, based in Indonesia, who wants to make using cryptocurrency as accessible as “getting bottled […]

 
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8 Things Not to Miss at STEP 2019


December 10, 2018 by STEP Conference

1. Brand activations One of the must sees at every STEP Conference is what brands have in store for us. If you weren’t at STEP 2018, you missed the first of its kind, autonomous Pepsi Smart Cart, (you can check […]

 
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Top 10 things at STEP2018


September 7, 2018 by STEP Conference

Top 10 things at STEP2018

STEP Conference 2018 saw the birth of a new format, with 4 focused conferences spanning across 2 days and a takeover at Dubai Internet City. Tackling the latest in each of their industries, STEP Start, Money, X, and Digital paired […]

 
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Chat with Manal Rostom, The Face of Nike’s Pro Hijab Line.


August 27, 2018 by STEP Conference

Chat with Manal Rostom, The Face of Nike’s Pro Hijab Line.

Manal Rostom, Egypt’s most prominent female mountaineer, has achieved many firsts for Arab and Egyptian women, from being the first Hijabi woman to be featured in an international Nike campaign, to being the first Egyptian woman to run the Great […]

 
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Futuristic Pepsi Smart Cart in Dubai


August 7, 2018 by STEP Conference

Futuristic Pepsi Smart Cart in Dubai

“The STEP conference has taken place for five years, but 2018 was the first time a driverless vehicle, namely the Pepsi Smart Cart, was piloting itself around the venue.” – Forbes Pepsi launched it’s brand new “Pepsi Smart Cart”, an autonomously […]

 
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The evolution of a CEO as a leader with Fadi Ghandour


August 3, 2018 by STEP Conference

The evolution of a CEO as a leader with Fadi Ghandour

In a conversation with Wamda’s Fadi Ghandour, Hande Cilingir, CEO at Insider and Hosam Arab, CEO at Namshi share their stories as founders, and CEOs, discussing how one should deal with changing roles as leaders for the sake of their […]

 
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Startup Spotlight: Nabta Health, STEP 2018’s Pitch Competition Winner


July 25, 2018 by STEP Conference

Startup Spotlight: Nabta Health, STEP 2018’s Pitch Competition Winner

STEP Conference’s annual pitch competition brings together talents from all over the region to showcase their ideas to a panel of experts. STEP 2018 attracted inspiring startups from different industries such as health, fintech, adtech, and e-commerce. Here’s how it works- startups […]

 
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Unilever’s Asad Rehman on digital transformation.


July 9, 2018 by STEP Conference

Unilever’s Asad Rehman on digital transformation.

Asad Rehman, Director of Media and Digital Transformation at Unilever in MENA, joined Turi Munthe from North Base Media in a fireside chat on STEP Digital stage earlier this year, to discuss media communication and digital transformation for brands. Below […]

 
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Top 5 things we learned from VW’s Meet the Mentors


July 4, 2018 by STEP Conference

Top 5 things we learned from VW’s Meet the Mentors

We’re pretty sure you have seen carpool karaoke videos circulating the internet. This year at STEP2018, VW changed up the game with a carpool mentoring activation called Meet The Mentors. With VW, we invited A-lister entrepreneurs to give advice and tips to […]

 
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Womena Announce Womentum’s First Female-led Cohort


July 2, 2018 by STEP Conference

Womena Announce Womentum’s First Female-led Cohort

Womena, a Dubai-based angel investment fund, has launched their very own accelerator program last March. They named the program Womentum,an early stage accelerator program, that aims to encourage and support female founders based in the Middle East and North Africa […]

 
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